Goldie Blox: Enabling Stereotypes in the Name of Marketing

A new company, Goldie Blox, is taking the internet by storm with its new ad campaign marketing their STEM products to girls. With a disproportionately low number of women in STEM fields (making up only 11%), the campaign, with its girl power attitude and video set to Beastie Boys music seems applaudable....on the surface. I... Continue Reading →

Undistorted

Welcome to the October 2012 Carnival of Natural Parenting: Instilling a Healthy Self-Image This post was written for inclusion in the monthly Carnival of Natural Parenting hosted by Hobo Mama and Code Name: Mama. This month our participants have shared confessions, wisdom, and goals for helping children love who they are. Please read to the... Continue Reading →

packaging girlhood…

Girls and boys, men and women, aren't very different. Looking around at American society, you would never guess that. In their book, Packaging Girlhood, Sharon Lamb and Lyn Mikel Brown examine the societal aspects which strive to make these gender distinctions and how that affects our daughters. While many would claim genetics and hormonal differences... Continue Reading →

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